Marketing & AI for Independent UK Gyms | Autopilot Business
For independent gyms & fitness studios

We grow your gym while you sleep.

Trial enquiries answered even when you're mid-class. Reviews replied to. Lapsed members nudged back. Your classes all over Instagram, Facebook and TikTok. Done for you, so you can get back to coaching.

30-day free trialFirst payment on day 31Cancel before day 30, pay nothing
Example
IY
Iron Yard FitnessText message
Missed call · 07700 900123 · 18:42
Hi, it's Iron Yard Fitness. Sorry we missed your call, we're mid-class! How can we help? 💪Sent automatically
Hi! Do you do a free trial session?
We do! I can book you in. Does Thursday at 6pm work?
Perfect, see you Thursday 👍
Low-star review alertA 2-star review needs your attention. Nothing's been posted yet.
Review replied to"Thanks so much, Sarah! See you at Saturday's class."
Sound familiar?

Running a gym is a 6am-to-10pm job. Marketing is the first thing to slip.

Calls you can't take mid-class

Someone's finally ready to join, and you're coaching a session. They don't leave a voicemail. They ring the gym down the road.

Trial no-shows

They booked a free session, then forgot. The slot sits empty and the lead goes cold.

Members who quietly drift off

Nobody cancels on day one. They just stop coming, and nobody notices until the direct debit goes.

Reviews nobody answers

Great five-star reviews go unthanked, and the odd grumble sits there for every prospective member to read.

An Instagram that doesn't match the energy

Your classes are buzzing, but your feed hasn't been updated in months.

Quiet off-peak slots

The 6pm class is rammed, while the 2pm session could do with a few more faces.

How we help gyms

Your gym's new front desk and marketing team.

Every enquiry gets a reply

Miss a call and our AI texts them straight back, answers their questions and books them in for a free trial session, so warm leads don't go cold while you're coaching.

Reminders for trials, classes and PT

Automatic texts before booked sessions to cut no-shows.

Win-back texts for lapsed members

A friendly nudge to members who haven't been in for a while, or to fill quieter off-peak classes.

Review replies, with alerts for low stars

Happy members get thanked automatically. Anything 1 to 3 stars comes to you first.

Content that shows off your classes

Your photos polished and posted for you, scheduled and automated. On Premium, your class clips cut into short videos for Instagram, Facebook and TikTok.

Example
Text · day before trialReminder
Hi Jess, looking forward to your free session tomorrow at 6pm! Bring water and trainers, we'll handle the rest. Reply C to change your time.
Google review · ★★★★★Auto-replied
Mark D. "Coaches actually care. Best gym I've been a member of."
Your reply: Thanks Mark! The team loved reading this. See you on the gym floor.
Text · lapsed memberWin-back
Hi Chris, it's been a few weeks, we've missed you! Thursday's 7pm class has spaces. Reply YES and we'll book you in.
Illustrative example

A week at your gym with AutopilotBusiness

How a normal week could look once everything's running. This is an illustration, not a real client.

Monday · 06:40

Missed call mid-class

A new enquiry rings during your early class. Our AI texts them straight back, answers their questions and books them in for a free trial session on Wednesday.

Tuesday · 19:00

Trial reminder goes out

Your trial booking gets a friendly reminder the day before, so they actually turn up.

Thursday · 11:00

Quiet slot? Nudge sent

A win-back text goes to members who haven't been in for a while, inviting them to the afternoon class.

Saturday · 09:00

Class clip posted

Footage from your Friday class goes out on Instagram and Facebook (and TikTok on Premium).

Meanwhile, every Google review gets a reply, and anything under 4 stars lands with you first.

Example messages

Written in your voice, agreed with you

We write every message with you during setup. Here's the kind of thing gyms send.

Example
Missed call

Sent automatically when you can't pick up

Hi, it's Iron Yard Fitness! Sorry we missed you, we're mid-class. Want to try a free session? Reply here and we'll book you in.
Example
New member, week 2

Keeps new members coming back

Hi Aisha, great to see you at the gym this week! Remember, beginners' strength is Tuesday 6pm. Want us to save you a spot?
Example
Lapsed member

Brings members back

Hi Chris, we've missed you! Fancy getting back into it? Thursday's 7pm class has spaces. Reply YES and we'll book you in.
Content

What we'll post for your gym

Real footage of real classes beats stock photos every time. Send us phone clips and we'll do the rest.

Class highlights

Short clips that show the energy of your sessions (video from Premium).

Coach introductions

Help prospective members meet the team before they walk in.

Member spotlights

Member stories and milestones, only ever with the member's permission.

Facility tours

Show off your kit, your space and what makes your gym different.

Coach tips

Quick form tips and advice from your coaches.

Timetable & offers

New classes, timetable changes and trial offers.

Works with your setup

Booking and membership software

Reminders and win-back texts work best when they connect to your booking system. We'll check yours on your setup call.

Plans for gyms

Which plan suits your gym?

Basic · £1,000/mo

Stop losing enquiries and look active online: missed-call text-back (our AI texts back, answers questions and books them in for a free trial session), review replies, reminders and win-back texts, plus polished photo posts on Facebook and Instagram.

Premium · £1,500/mo

If your classes and coaches are your selling point, this is where they shine: short videos from your class footage, TikTok, a monthly report, the AI inbox assistant and an AI phone receptionist (24/7 or out-of-hours).

Platinum · £2,000/mo

Everything in Premium, plus 5 social posts a day (instead of 3) and a YouTube channel we launch and run for you, grown towards monetisation so it can earn for you.

No minimum contract, cancel anytime.

See full pricing and compare plans

Try it free for 30 days

  • Card saved, not charged
  • First payment on day 31
  • Cancel before day 30, pay nothing
  • We set it all up for you
Start your free trial
Gym FAQ

Questions gym owners ask

Will it work with my booking software?

We'll check on your setup call. Missed-call text-back and review replies don't depend on your booking system; reminders and win-back texts work best when we can connect to it.

Can you text members who've cancelled?

Only people who've agreed to hear from you, and every message includes a way to opt out.

Do I have to film content myself?

A few phone clips from your classes are plenty; we edit them for you (Premium and up). No footage? We can create AI-generated video as a fallback, but real footage of your gym works best.

What about a bad review from an ex-member?

Reviews of 1 to 3 stars never get an automatic reply. You get an alert so you can decide how to handle it.

Can you guarantee new members?

No. We can't honestly promise a number of sign-ups. We can promise that enquiries get a reply, reviews get answered and your content goes out, and we'll show you all of it in your day-25 results email.

30-day free trial

Get back to coaching. We'll handle the rest.

Start your free trial. We'll set up your gym's text-back, review replies, reminders and content, and show you what we've done before you pay.

Tell us your business name and we'll set up your call.

Card saved, nothing charged for 30 daysFirst payment on day 31Cancel before day 30

Or write to us directly: [email protected] or call 0118 230 5432

AI employees for local businesses. Backed by a real marketing team for independent UK businesses.

Company

About Pricing FAQ

Get in touch

[email protected] 0118 230 5432
Basingstoke, Hampshire